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Thread: Stanley Chisels

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    Default Stanley Chisels

    Chris Schwartz is reporting that Stanley have re-introduced two lines of new chisels.
    First Fuzzy Shots of the New Stanley Chisels
    Posted 6/17/2010 in All Weblog Posts | Chisels | Handplanes


    Stanley Toolworks unveiled three new hand tools today at a press conference in New York City – two different kinds of chisels and a shoulder plane.

    I couldn't attend the press conference, but Publisher Steve Shanesy is there (as I type this) taking photos with his phone. I don't have a lot of details yet, but here is the first look at the new Sweetheart socket chisels, which look like Stanley's venerable 750 tools (and Lie-Nielsen's). And a Bailey line of chisels, which look like standard tang chisels.

    The shoulder plane is a No. 92. Other people have reported on this tool, but I have yet to see one in the flesh.

    The Sweetheart chisels will (I think – I could be wrong) be made in Sheffield and range in size from 1/8" up to 1-1/4". Prices will be $29.99 each, except for the two largest sizes, which will be $39.99 each. An eight-piece set will be $199 and a four-piece set will be $110.

    The Bailey Sheffield chisels will be sold as a five-piece set in sizes from 1/4" up to 1-1/4" for $79.99. The sets come with a leather tool roll and should be available in September.

    See here:
    Woodworking blog Woodworking Magazine - First Fuzzy Shots of the New Stanley Chisels
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    Now they don't look too bad. Who wants to do a test to destruction?

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    I'm both cynical and sceptical. Cynical because there was nothing stopping stanley making these and their "new" range of planes for the last 40 years. It's taken Lee Valley and Lie Nielsen to drive them out of their slumber. I hope we don't see history repeating itself. Stanley used their mass production methods and advertising dollars to drive many of the smaller high quality tool makers out of business. This is well documented; such as the case of the many small infill plane makers that were once working in the UK. Stanley deliberately produced and marketed substitute products at a cheaper price and then withdrew those products once the competition went out of business.

    I'm sceptical because I use stanley planes almost every day but the youngest one was bought new by my dad before I was born. I'm tipping that the best thing about these tools will be the combination of looks and price. What I hope happens is that we get some genuine journalists and writers critically evaluating the products.

    As it stands I won't be buying them. I'd like to see a genuine contribution by Stanley toward improving woodworking tools not opportunism.

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    Quote Originally Posted by jimbur View Post
    Now they don't look too bad. Who wants to do a test to destruction?
    I have a friend that seems to not handle his tools as well as some other people. When he is in my shed the conversation goes like this,,,, Don't put that there, No not on the ground, Give it here, Ahhhh dive swoop, saved it, Ahhh What are you doing, Now you have to put another edge on it. No not with the file. I feel faith.

    I can always give it to him and if they survive then they are one of the best.

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    I hope the steel is harder than the yellow handled ones...
    Cheers
    Michael

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    Quote Originally Posted by Christos View Post
    I have a friend that seems to not handle his tools as well as some other people. When he is in my shed the conversation goes like this,,,, Don't put that there, No not on the ground, Give it here, Ahhhh dive swoop, saved it, Ahhh What are you doing, Now you have to put another edge on it. No not with the file. I feel faith.

    I can always give it to him and if they survive then they are one of the best.
    Come to think of it I know someone like that. He takes the proof out of foolproof

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    The Bailey chisels don't look a great deal different from these Narex chisels, and looking at the price will likely be in direct competition.

    Lots of chisels around in that price range. Will be interesting to see if the Stanley name is a help or a hindrance in gaining market share.

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    Quote Originally Posted by switt775 View Post
    . Will be interesting to see if the Stanley name is a help or a hindrance in gaining market share.
    I think that this is the crux of it.
    Stanley's reputation for quite a while now has been on the nose.
    I think that they are making an effort to re-build the brand name and regain some market share lost to the quality manufacturers.
    Stanley has become synonymous with cheap, mass produced second-rate tools. Serious woodworkers have deserted them in droves to buy Veritas and the other quality brands.
    Even woodworkers who are hobbyists are buying the quality brands because they can afford it, and these tools have a better image - bling factor if you will.
    This is a serious slice of the market that Stanley has lost.
    Economics, rather than a desire to become a manufacturer of excellence, is the driving factor - in spite of what their marketing says.
    Having said all that, these new tools could still be worth getting.
    Cheers
    SG
    .... some old things are lovely
    Warm still with the life of forgotten men who made them ........................D.H. Lawrence
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    I'd be prepared to test the socket chisels and if they prove themselves to be any good, I'd happily pay for them; I can't be any fairer than that.
    .
    I know you believe you understand what you think I wrote, but I'm not sure you realize that what you just read is not what I meant.


    Regards, Woodwould.

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    I suspect many of the buyers will be in the market for birthday/xmas presents for husbands, wives etc. A nice looking set at a 'reasonable' price is the ideal eye-catcher for that market.
    Jim

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    Quote Originally Posted by Woodwould View Post
    I'd be prepared to test the socket chisels and if they prove themselves to be any good, I'd happily pay for them; I can't be any fairer than that.
    Errrr - a very fair offer and I'm sure Stanley will see it as such
    Cheers,
    Jim

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    Quote Originally Posted by jimbur View Post
    Errrr - a very fair offer and I'm sure Stanley will see it as such
    Cheers,
    Jim
    I'm waiting on the postman with anticipation!
    .
    I know you believe you understand what you think I wrote, but I'm not sure you realize that what you just read is not what I meant.


    Regards, Woodwould.

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    In the longer term will V. and LN etc have lifted the standards or Stanley again driven them down?

    Dunno. It's no longer a mass market so sales will never be what they were in decades past; we do have comparative tests published by FWW mag etc; bad news spreads in days courtesy of the net (eg. the new Stanley SW plane). I applaud Stanley for having a go but it seems to me the market isn't an everyday consumer/user one any more; it's a much more informed one and S. will have their work cut out.
    Cheers, Ern

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    Quote Originally Posted by rsser View Post
    In the longer term will V. and LN etc have lifted the standards or Stanley again driven them down?

    Dunno. It's no longer a mass market so sales will never be what they were in decades past; we do have comparative tests published by FWW mag etc; bad news spreads in days courtesy of the net (eg. the new Stanley SW plane). I applaud Stanley for having a go but it seems to me the market isn't an everyday consumer/user one any more; it's a much more informed one and S. will have their work cut out.
    I agree Ern,
    and a reputation lost is very hard come back from.
    It will be interesting to see what these Stanleys are selling for in a year or two's time.
    SG
    .... some old things are lovely
    Warm still with the life of forgotten men who made them ........................D.H. Lawrence
    https://thevillagewoodworker.blogspot.com/

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    Quote Originally Posted by jimbur View Post
    I suspect many of the buyers will be in the market for birthday/xmas presents for husbands, wives etc. A nice looking set at a 'reasonable' price is the ideal eye-catcher for that market.
    Jim
    That's likely what Stanley are counting on. They are not prepared to go head to head with the premium brands, but if they can get a reasonable share of the moderately priced gift or "starter" market, they might be in with a chance.

    Value for money will be the key.

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